The July issue is full of insightful and practical ways to increase profit. We have a feature on NIR technology that outlines three ways pharmaceutical manufacturers can benefit from it. Another helpful feature highlights how brand owners and manufacturers can utilize sustainability to improve profits. Flexible packaging is another focus, with an article that confirms how and why the material will continue to dominate despite the lingering negative narrative public perception.  

The July issue also includes another video from our Packaging Past series. In this short episode, our historical packaging expert, Gene, shares the story (and packaging) of America’s oldest soda brand, Vernors.

This month on Packaging Past, a monthly video series from Packaging Strategies, Editor-in-Chief Kristin Joker visits booth #157 at the Knightsbridge Antique Mall in Livonia, Mich., to continue her soft drink talk with Gene Manwaring.

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